Updated for 2026

E-Commerce Manager
Resume Example

A proven, ATS-optimized resume structure for e-commerce managers who drive online revenue, optimize conversion funnels, and scale digital storefronts. Copy it, adapt it, land more interviews.

ATS Score
87
Excellent
Keywords · Metrics · Format
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Lauren Kim

Los Angeles, CA  |  [email protected]  |  (555) 729-4613  |  linkedin.com/in/laurenkim
Summary

E-commerce manager with 6 years of experience scaling DTC and marketplace channels, growing online revenue from $1.8M to $5.2M across Shopify and Amazon. Proven ability to increase conversion rates by 35%, reduce cart abandonment by 22%, and manage digital marketing budgets of $400K+. Combines data-driven decision-making with creative merchandising to drive profitable growth.

Skills
E-Commerce: Shopify Plus, Amazon Seller Central, WooCommerce, Product Listing Optimization, A/B Testing
Digital Marketing: Google Ads, Meta Ads, SEO, Email Marketing (Klaviyo), Affiliate Programs, ROAS Optimization
Analytics: Google Analytics 4, Looker, Hotjar, Attribution Modeling, Cohort Analysis, LTV Forecasting
Operations: Inventory Planning, Fulfillment Optimization, 3PL Management, Demand Forecasting
Experience
E-Commerce Manager – Vela Brands, Los Angeles, CA
  • Scaled DTC revenue from $1.8M to $5.2M over 3 years by optimizing the Shopify Plus storefront, launching 4 Amazon marketplace listings, and expanding into 2 new product categories
  • Increased site-wide conversion rate from 2.1% to 3.4% through systematic A/B testing of product pages, checkout flows, and pricing strategies across 120+ experiments
  • Managed a $420K annual digital marketing budget across Google Ads, Meta, and email, achieving a blended ROAS of 5.2x while reducing customer acquisition cost by 28%
  • Reduced cart abandonment from 74% to 58% by implementing exit-intent popups, a 3-email recovery sequence, and streamlined checkout with Shop Pay
E-Commerce Coordinator – Brightwell Consumer Goods
  • Managed day-to-day operations for a $1.4M Shopify store with 800+ SKUs, handling product uploads, inventory sync, and promotional calendar execution
  • Launched and optimized email marketing program in Klaviyo, growing the subscriber list from 8K to 42K and generating 28% of total online revenue through automated flows
  • Improved organic search traffic by 45% over 18 months by implementing SEO best practices across 300+ product pages and 30 blog posts
  • Coordinated with 3PL partner to reduce average shipping time from 5.2 days to 2.8 days, improving customer satisfaction scores from 4.1 to 4.6 out of 5
Education
B.S. Marketing – University of Southern California
Google Analytics Certified · Shopify Partner Academy
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Why This Resume Works

This resume scores well with ATS systems and e-commerce hiring managers because it follows three principles:

1
Revenue growth and conversion metrics in every bullet

Online revenue, conversion rates, ROAS, cart abandonment. E-commerce is measured by these numbers.

2
Platform and analytics tool keywords

Shopify, Amazon Seller Central, Google Analytics, Klaviyo. ATS systems filter for specific platform experience.

3
Clean, single-column format

Standard section headings that ATS parsers expect. No tables, columns, or graphics.

How the ATS Score Is Calculated

ATS systems evaluate e-commerce resumes across three dimensions:

40%
Keywords

E-commerce platforms, digital marketing tools, analytics software, and optimization terms from the job posting.

25%
Revenue & Performance Metrics

Online revenue, conversion rates, ROAS, CAC, email revenue share, and traffic growth percentages.

35%
Structure & Formatting

Proper section headings, consistent formatting, parseable layout, and appropriate resume length.

Section-by-Section Breakdown

Summary

Lead with years of experience, the revenue you have managed, and the platforms you know (Shopify, Amazon, WooCommerce). Include your best growth metric and the channels you specialize in. Keep it to 2-3 sentences.

Skills

Group skills by E-Commerce, Digital Marketing, Analytics, and Operations. Include both platform names (Shopify Plus, Klaviyo) and strategic skills (A/B testing, ROAS optimization). ATS filters look for exact tool names.

Tip: Name specific platforms rather than generic categories. "Shopify Plus" is far stronger than "e-commerce platforms" for ATS matching.

Tip: Keep your summary to 2-3 sentences. Lead with years of experience and your strongest qualification, then mention 1-2 measurable results.

Experience

Use this formula for every bullet point:

[Action verb] + [what you did] + [scale/context] + [measurable result]

Start bullets with strong verbs: Scaled, Increased, Managed, Launched, Reduced, Optimized. Avoid "Responsible for" -- it hides the results you delivered.

3-5 bullets per role. Lead with revenue growth and conversion improvements.

Education

Keep education brief. Platform certifications (Google Analytics, Shopify Partner, Meta Blueprint) carry significant weight for e-commerce roles and provide additional ATS keyword matches. List them separately.

Key Skills for E-Commerce Manager Resumes

Based on analysis of thousands of e-commerce job postings, these are the most frequently required skills:

Shopify Amazon Seller Central Conversion Rate Optimization Google Analytics SEO Email Marketing ROAS A/B Testing Product Merchandising Paid Social

Score formula: Action verb + specific task + measurable result. Every bullet should answer "how much?" or "so what?" to pass ATS scoring.

Tip: List your highest degree first. Include relevant certifications, licenses, and professional development. Recent graduates can add GPA (if 3.5+), honors, and relevant coursework.

Common Mistakes on E-Commerce Manager Resumes

  • No revenue figures -- "Managed online store" says nothing about scale. Include total revenue, growth percentages, and the channels that drove results.
  • Missing conversion metrics -- e-commerce managers are judged on conversion rates, cart abandonment, and AOV. If you improved any of these, include the before and after numbers.
  • No ad spend or ROAS data -- most e-commerce roles involve managing paid channels. Omitting your budget size and return on ad spend makes it impossible for hiring managers to assess your media buying skills.
  • Generic platform mentions -- writing "e-commerce platforms" instead of "Shopify Plus" or "Magento" costs you ATS matches. Always use the exact platform and tool names.

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